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About Me 

I started Dolled Up Pamper Party because I kept seeing the same thing. Children arriving somewhere new, sizing the room up, wondering if they were going to be okay. That look. I recognised it, because I'd worn it myself.

I've spent years working in mental health, education, and child development. I have a triple degree (MA, PGCE, BSc Hons, MGBT) and I'm working toward a PhD. I say that not to impress anyone, but because the academic side of what I do matters to me. There's real science behind why children believe what they believe about themselves, and I wanted to understand it properly before I started building something around it.

What I built is Dolled Up Pamper Party, The Mask Bar, and The Animal Archetype Project. They look like fun. They are fun. But underneath the face masks and the glitter, something else is happening. Children leave having learned something about who they actually are. That's the bit I care about.

I believe what we tell ourselves shapes who we become. Which means the stories children are building about themselves right now matter enormously. My job is to make sure some of those stories are good ones.

I'm Vicky, by the way. Hi.

Hey There!

Victoria Ward Owner Selfie
Victoria Ward Owner
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Our Values

Rocking Child

Everything we do at Dolled Up Pamper Party, The Mask Bar, and The Animal Archetype Project starts from the same place: children deserve to be taken seriously.

That belief runs through all of it. The skincare products we use are developed with a botanist so they're genuinely gentle on young skin. The activities are grounded in real psychology. The spaces we create are ones where every child, whatever they walked in carrying, can put it down for a bit.

Kindness to skin and soul We work with a botanist to make sure everything that touches a child's skin is genuinely gentle. Self-care should feel good and be good, at the same time.

Self-worth that actually sticks We help children see their own strengths in specific, concrete ways. Through The Animal Archetype Project, they learn that the brain believes what it's told, and they get to choose what to tell it. That's a tool they take home with them.

The mind matters The science of self-belief is real and we teach it at a level children can actually use. Affirmations, animal archetypes, the self-fulfilling prophecy. Concepts that sound complicated but land beautifully when you explain them right.

A space where every child belongs We welcome all children. No judgement, no pecking order, no child quietly going unnoticed in the corner. Every child in our space is there to be seen.

Joy, properly We take the fun seriously. Laughter, connection, a room full of children who feel good about themselves. That matters. And parents get to relax too, which is not a small thing.

Knowledge as the real gift Understanding how your thoughts work is something you carry forever. That's what we're really handing over.

Meet Paul

When Paul started helping out, the plan was to replace him.

I was building Dolled Up Pamper Party and I needed an extra pair of hands while I got 'proper' staff sorted. He was there, willing to help, and I thought: this is temporary. He thought it was temporary. It was very mutual.

He is also my fiancé, which he was before any of this, and which probably explains why he was too kind to say no in the first place.

He didn't set out to become the Meditation Master, the Glitter Supreme, or the airbrush tattoo genius. He just kept showing up and learning, kept caring about it the way I care about it. And at some point it stopped being his job and started being his thing.

Children trust him immediately. I've watched it happen enough times to know it's real. He has a way of being in a room that makes it magical in the best possible sense. The meditation side, he takes seriously - most of the time! Kids know when an adult is just saying the words. Paul is never just saying the words.

I didn't plan for him to become as integral to this as I am. But here we are, building something together that neither of us could build alone, which is probably how the best things happen.

I did mention the glitter, right. That man is exceptional with glitter. He also wears it home, to the shops, to wherever we end up after a party. People stare. Some of them are brave enough to ask. He takes it well. He's given up trying to wash it off.

Paul
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